Why Marketing is the best field today

   

Marketing has different types -- from Database Marketing to social media marketing, it’s very vast. Marketing is done in every company, every industry so the opportunities are so many in this field. A career in marketing can include a number of roles. Marketing includes modern method of marketing and It can goes to Traditional method of marketing like Television, Radio and billboard marking etc. There are so many roles available for marketing in a company but your role will be based on the skill sets and organisational needs. Depending on the roles, marketing career can required specific industry knowledge such as consumer behavior, market research , sales analysis etc.

They are Marketers whose jobs are to create, manage and enhance brands. They ensures that the customer purchase the items without giving much importance to its price than its image. A important part of a career in marketing is to understand the needs, preferences of targeted and potential customers( those who can buy the goods).

Careers in Marketing:-

1. Social Media Manager-

A Social Media Manager manages the social media accounts of a company. He ensures that the social media account is updated on regular basis with relevant contents. The role of social media manager is to ensure brand awareness among the customers as well as to lead the sales. Social Media Manager play vital role in the success of a company.

2. Marketing Research-

This career involves researching the intended target. That target can be companies or individuals. In order for a company to capture a market, it must first be able to understand that market. Research involves the first process of understanding the consumer, what their needs are, what their purchasing habits are, and how they view themselves in relation to the rest of the world.

 

3. Web Content Writer:-

They are specializes in creating contents for the web. They create blog so that visitors can attract. The aim of web content writer is to increase the visitors by targeting keywords related to the company and product offered by the company.

 

4. Product Manager:-

Product Manager is the person who looks the development of the product from starting to end. The create product from existing idea and convert into new through industrial experience and customer needs and prospects. The aim of Product Manager is to ensure that the product is completed in budget.

 

5. Public Relation Manager:-

These are the manager who works between the company and customer. They solved out the grievance of the customer and provide proper solution for their problem. They require strong communication skills.

These are the few examples of career opportunities available in marketing field. But the list is so big based on the skill acquired by the  aspirant. that's why there is no problem in saying that marketing is the best field today.

         

     DIFFERENCE BETWEEN DATA BASE AND TRADITIONAL MARKETING.

 

Data Base Marketing:-

Data Base Marketing is a form of direct marketing. It involves collecting customer Information likes names, phone numbers, email address etc. This information is then analyzed and used to create a personalized experience for the each customer or attract potential customers. 

 

Traditional Marketing:- 

Traditional marketing refers to direct mails to the customers and potential customers and also exiting customers in the hope that it will give positive result.